“If there was only the “right” way
to do something, Fosbury would
never have flopped.”
– Sir John Whitmore.

Coaching Aide-Memoire


You can add multiples in the checkout if you require more.

Prefer to pay by invoice? Click Here to request an invoice

aide-memoire_1What you get:
A Laminated A6 Coaching Aide-Memoir

For different quantities please send us a message via the contact page

come directly through to Yvette Elcock on +44 (0)7779 231071
or e-mail Yvette at:

"As with any new skill, attitude, style, or belief, adopting a coaching ethos requires commitment, practice, and some time before it flows naturally and its effectiveness is optimized.”
Sir John Whitmore

Coaching Aide-Memoire

September 2018 Version 1.0
Who is this for?

The importance of coaching as a life-skill has occupied the minds of many far greater than mine.  Whether as manager, leader, coach, consultant, facilitator, friend, parent or teacher, supporting and challenging people to discover ‘their’ way of doing something remains as important as ever in this VUCA world.

Hardly any wonder then that there is a plethora of books, courses and frameworks to support the development of coaching skills.

With almost 30 years as a professional coach, I find myself returning to two main models:

  • The work of Whitmore, largely acknowledged as the originator of business coaching and the GROW model.
  • The work of Mike Pegg who suggests a 5C framework for mentoring conversations.

These seem natural bedfellows irrespective of the label given to the thinking partnership and continue to shape my practice.

The coaching aide-memoire will benefit:

  • Newly trained coaches who value the support of a simple aide-memoire as they embed their skill and build experience.
  • More experienced coaches looking for an alternative to GROW if this doesn’t work for their client, or who want to broaden their repertoire of coaching approaches.
  • Trainers and facilitators who develop coaching skills in others and want to give something to support the transition back to the work place.
  • Workshop attendees looking for their own reminder the coaching process.
What will participants learn?
  • Two structures for coaching conversations
  • Three key points to remember for each step.


What will participants gain?
  • Support for the transition of knowledge to skill and increased competence.
  • Increased confidence in managing coaching conversations.

Price: £2.50 each per A6 laminated memory jogger – 106mm x 152mm
£20.00 for a pack of 10 A6 laminated memory jogger – 106mm x 152mm

For more information please use the contact page

Or come directly through to Yvette Elcock on 07779 231071 or email

Prefer to pay by invoice? Click Here to request an invoice
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To contact us please:
Telephone: 0121 603 5569 or 07779 231071
Write to: Moonraker Development Services Limited, 28 Abbots Road, Kings Heath, Birmingham B14 7QD
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